Palate-IQ®
For wineries
One group. Many brands. Connected discovery.
If you own more than one winery brand, Palate-IQ treats each brand as its own store. Members still get a coherent experience across the portfolio: recommendations and “Will I Like It?” that help them find more of what you make, without forcing every label into a single storefront.
How multi-brand works
Groups do not need one mega-store to make Palate-IQ useful. Each brand is a store. Members and operators can still see the portfolio opportunity: fit guidance and similar-wine discovery across the brands you choose to connect, so owning several labels becomes an advantage instead of a set of disconnected apps.
Each brand keeps its own store
Every label in the group can run as its own branded storefront, with colors, naming, and commerce path intact, rather than collapsing the portfolio into one generic shop.
Members discover more of what you own
With palate and cellar context, your team can recommend bottles across brands, use “Will I Like It?”, and surface similar wines from elsewhere in the portfolio so labels feel connected, not siloed.
Operators work from opt-in signals
When a member shares with the designated partner (which may be the group), authorized operators see the categories that member enabled (cellar, activity, tasting notes, and palate preferences) and follow up in the tools they already use.
What we decide together
On a multi-brand demo we align on which brands to start with, how each storefront is branded and connected, and how your team wants members to move between labels. Commerce, cart, and checkout stay in your stack; Palate-IQ adds the intelligence layer beside it.
Member trust still holds
A member shares with one designated partner (which may be the winery group) and only the categories they enable. Browsing another store does not, by itself, open private Palate-IQ data to an unrelated operator. Stopping sharing ends new retrieval through Partner Insights; it does not automatically recall prior exports. Full detail lives on Member Data & Winery Visibility.
Discuss a multi-brand demo
Tell us which brands you operate and what “connected” should mean for your members. A person will follow up to confirm a time.