“Will I Like It?”—confidence to try the next bottle

Hesitant carts and regret fuel churn. “Will I Like It?” uses a member’s palate history so they can try and replenish with confidence—while you keep ownership of catalog, cart, and checkout.

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How Palate-IQ helps

Personalized match guidance from bottles they’ve tasted and rated
Pair with education and Open Tonight even before palate history is deep
Supports better try-and-buy decisions without replacing your storefront

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